Shopify is a popular e-commerce platform used by over 1.7 million businesses in more than 175 countries, according to reports. However, many of these businesses struggle to succeed on the platform, with some estimates suggesting that up to 90% of Shopify stores fail.
In this article, we explain “Why do Shopify stores fail the most”. As well as “What are the challenges of having a Shopify store?”, keep on reading to find out.
Why Shopify Stores Fail: A Comprehensive Analysis of Common Mistakes and Strategies to Overcome them
Although the market size of Shopify merchants is significant, there are also a growing number of businesses opting for Shopify alternative e-commerce platforms. According to a recent survey, 41% of online businesses using a website builder or e-commerce platform are considering switching to a new platform in the near future.
When it comes to the common reasons why Shopify stores fail, there are several factors to consider. One common mistake is not knowing your target audience well. Moreover, it also includes failing to create a compelling value proposition that resonates with customers.
Other problems can include poor website design, inadequate product descriptions, lack of marketing and promotion, and inadequate inventory management. Head down below to some (common) drawbacks of using Shopify.
Drawbacks of using Shopify Stores
Expensive—
Shopify stores can be expensive, as monthly subscription fees and transaction fees apply. Even though the platform offers different pricing plans, the costs can add up over time, especially for small businesses.
In addition, Shopify’s add-ons can be expensive, and businesses may need to hire a Shopify developer to maintain their site, which can drive up the overall cost. Furthermore, it’s also worth noting that Shopify charges a commission on each transaction, which can cut into a company’s profits.
Limited Customization Options—
Although Shopify stores are compatible with a number of third-party design templates and apps, the platform can be restrictive when it comes to customization options. So this can be frustrating for businesses looking to create a unique brand image or provide a customized user experience.
SEO limitations: Shopify’s SEO features, while sufficient for most online businesses, are not as easily customizable as a standalone content management system. As a result, this can limit a company’s ability to optimize its eCommerce website for search engines, which can impact visibility and online traffic.
Migration Difficulties—
If a business wants to migrate to another eCommerce platform, it can be challenging due to Shopify stores proprietary code. Therefore, this can make it difficult to transfer data and information to a new platform, potentially leading to data loss or other issues.
Dependence on third-party Apps—
Shopify stores’ reliance on third-party apps to provide additional functionality which can be problematic. Talking of which, if the app is abandoned by the developer, you may experience technical difficulties. This can cause disruption to any brand’s store/website or incur additional costs to find and integrate new apps.
Restrictions on General Support Services—
If you have technical issues, you may not always be able to get direct help from general support. Instead, you may need to post your question on a forum to get an answer from a developer. Support phone numbers are listed for the US, UK, New Zealand, and Australia only.
Choose best Shopify Alternative
QPe is a viable option for those looking for a free alternative to Shopify to run, manage and grow an online business.
QPe is a no-code, full-stack platform for e-commerce businesses in India or all over the world. It is a free alternative to Shopify and allows you to launch an online store in minutes and customize it to your brand’s needs.
About QPe
While Shopify stores offers several advantages, QPe offers a unique approach to e-commerce that can provide multiple benefits to businesses looking to quickly set up selling platform with QPe’s online store builder. Along with options such as secure payment processing and inventory management, here are some (more) reasons why QPe might be the better choice for your e-commerce needs:
No Coding required—
QPe is a no-code SaaS platform, which means you do not need any coding skills to launch your eCommerce store. This can save businesses a lot of time and money compared to Shopify, which requires technical knowledge or hiring a developer to create a customized e-commerce website.
Fully Customizable—
QPe offers extensive customization options that allow businesses to create a unique brand image and tailored user experience. This can be especially beneficial for businesses looking to stand out in a crowded online marketplace and build a strong digital presence.
Affordable Pricing—
Unlike Shopify, QPe offers transparent and affordable pricing plans with no transaction fees, making it an attractive option for small businesses and startups. With QPe, you can launch your online business without breaking the bank.
Built-in Marketing tools—
QPe integrates with various Plugins and offers built-in marketing tools that can help you grow your audience and promote your business online. This can help you increase visibility and drive more traffic to your store.
Check out QPe’s Plugin Integrations.
SUGGESTED READ: Marketing Management for businesses: How does it Work?
Flexible delivery Options—
With QPe Express, you can work with delivery partners to ship your products anywhere, whether within your city or around the world. This can help you expand your customer base and increase your sales.
FINAL THOUGHTS
In summary, while Shopify may be a popular choice for e-commerce businesses, QPe offers a unique approach to setting up an online store. The eCommerce platform offers many benefits to businesses looking to quickly launch an online store. With QPe, you can setup your e-business without breaking the bank or requiring technical expertise.
With its no-code platform, customizable design options, and affordable pricing plans; QPe is the perfect solution for businesses looking to expand their online presence and reach more customers.
