YouTube is the number one app for watching videos, and there’s no doubt that it’s a powerful marketing tool. If you want to learn how to use YouTube for business and make more money, this guide will show you how.
We’ll cover everything from optimizing your channel page and uploading new videos every week to cross-promoting on social media and posting regularly and consistently—all while growing your audience organically!
Facts & Stats About Youtube
Youtube is the second largest search engine in the world after Google. It is one of the most popular video sharing platforms around the world. YouTube has a global reach of over 1 billion users and more than 1.5 billion hours of video are watched every day.
– Youtube ranks first in the most visited sites organically at global level. (Ahrefs)
– More than 70% of viewership happens on Youtube mobile apps. ( Youtube Press)
– 70% of the content people watch on Youtube is recommended by its algorithm. (Hootsuite)
– Users upload 500 hours of content every minute. (Statista)
Benefits of Using Youtube for Business
There are many benefits of using Youtube for business including:
– You can easily share your video on social media and other platforms such as Facebook, Instagram or Twitter with just one click!
– You may target a specific audience by creating different types of videos depending on their interests i.e.: cooking videos, business tutorials, travel tips etc., which will help you build up an engaged audience who will help you grow your brand in the long run!
– YouTube allows you to interact with other people through comments on your videos which helps you build trust and relationships with your target audience!
– You can monetize your content by selling products through affiliate links provided by Youtube channels. It gives an opportunity for small businesses like yours to make money online without having any technical knowledge required!
You can even download or save youtube videos via save from net or gen Youtube or tube mate and use it anywhere to promote your brand.
– Convert a video from Youtube to mp3 audio and use it as a podcast or upload/share with your potential customers via audio channels.
Youtube to Sell (business) Products
If you want to start selling (business) products through YouTube, here are some tips:
1) Create a video about your product or service and make sure it lasts at least 5 minutes.
2) Make sure the video has high-quality images and captions. The more people can see what you have to offer, the better chance they have of clicking on one of your ads!
3) Use different videos in order to create interest in your business, but don’t spam too much!
4) Don’t forget to include hashtags related to your product or service so that people can find you easily on YouTube!
5) Add links at the end of each video so viewers can find out more information about whatever it is they’re interested in watching!
Top Brands On Youtube
Some of the most popular brands on Youtube include Coca Cola, Amazon and Nike – which shows just how powerful this platform can be when used correctly!
Coca Cola
Amazon
Nike
Tips for Growing Your Youtube Subscribers & Views
Below we will talk about some tips and hacks to grow Youtube subscribers and views in order to boost your sales or increasing brand awareness.
Optimize Your Channel Page
Optimizing your channel page is the first step in building an audience for your online business.
A well-optimized channel page will help you get more eyes on what you have to offer, giving it a chance to stand out from other channels and make it easier for viewers to discover new content.
Here are some tips:
- Add a banner image that shows off the type of content you’re producing or selling (for example, if you’re selling fitness videos). You can also use this space as an opportunity to promote upcoming live events or sale promotions by adding links back into each video’s description text field.
- You can add text links at the bottom of each video so people can easily find other related videos within their feed (for example: “Play next”). This helps encourage sharing across social media platforms because people will feel like they’re doing something useful by sharing these videos!
Optimize Your Videos
Optimizing your YouTube videos is essential to getting lots of views. Here are five things to consider when optimizing:
- Use the right keywords. Make sure the keywords that you use in your title, description and tags match those of your target audience. This will help people who are searching for what you’re selling find and watch your video more easily. For example, if someone searches “how do I make money on YouTube?,” they may not find anything helpful or relevant unless they know exactly what they want before they begin looking—so it’s important that all three parts of their query be filled in with relevant terms!
- Create good thumbnails (the small picture at the top right corner). The thumbnail is often overlooked but plays a big part in getting viewers interested in watching an entire video. Or just scrolling down past all these other ads before actually seeing anything else.
Link Every Place You Can to Your Channel
To help your content get seen, you need to link every place you can.
- Link to your channel on your ecommerce website.
- Link to your social media profiles and blog posts (if applicable).
- Link directly from email signatures or business cards with a call-to-action that says something like “Watch More Videos Here,” which will bring people back to the video page where they can watch more videos!
Cross-Promote on Social Media
Social media is a great way to get more views and increase your engagement with your audience. You can use social media platforms like Facebook, Instagram, Twitter and LinkedIn to promote your channel.
Learn How You can Sell Products via Facebook and Instagram
One of the best ways to do this is by posting videos on Facebook Live or Periscope every day at certain times so people know when they can watch it live. If you post a video on one platform but not another (like YouTube vs Instagram), people may miss out on something if they don’t follow both accounts.
When promoting yourself through social media accounts, make sure that you:
Post Frequently and Consistently
Regularly Posting: You can post once a week, or even once every day if you have time for it. But the most important thing is to post consistently at least once a week and make it clear that you’re doing so!
Same time every week posting (or as close as possible). This will keep viewers on your channel more engaged with what they’re seeing. So they’ll want to come back again soon after watching something new from you.
Post on different days of the week/month/year than usual – sometimes this means going outside of your normal hours. Just because there are people watching who won’t be awake until later in their morning or evening routine, which makes them more likely to see something new from us!
Tips for Building a Brand on Youtube
We’ll show you how to use YouTube for business in this guide.
Power-backed tool like YouTube can help you promote your business, drive traffic to your store, website, blog and landing page.
Here are some of our top tips for using YouTube:
- Use it as a form of advertising. A lot of people buy things online because they see them in video form. So if you have something interesting or useful like an interview with someone famous or a review on the product itself. Then there’s no reason why it shouldn’t be shared on social media platforms like Facebook and Twitter so that more people will see it!
- Drive traffic back again using ‘social’ buttons – These are links which will direct users directly back into whatever platform they came from (e-mail newsletter sign up page etc.). This makes sure that all those who visit either leave satisfied but also feel compelled enough so as not only come back again. You can also recommend what was posted by others too! So basically this means we get more organic referrals each time someone visits our page/site!
- You can use Youtube for a variety of different purposes. You can sell products through video ads, create tutorials or explainer videos, host live streams from events like conferences or seminars. You can share promotional videos about your brand and more!
Top 10 Youtube Influencers In India
YouTube influencer is a term used to describe the people who have gained popularity by creating and sharing videos on YouTube. These videos can be anything from short films to long-form storytelling.
YouTubers are in the spotlight because they create content that appeals to viewers. Which makes them more likely to click on their video and watch it than other videos.
These Youtube influencers charge a significant fee to promote someone’s eCommerce business and act as the key marketing partner. Here are the top ten Youtube influencers of India who promotes several brands.
Other tools to Use for Business Promotions
Canva
For creating informative and attractive thumbnails, you may use Canva i.e one of the best graphic designing tools.
Invideo
For creating and editing videos, inserting audio, music and voiceovers on your video can be done easily through Invideo.
FAQ’s
- How many times a day should I post over Youtube?
If you are starting out, posting 3-4 times a week is recommended.
- Is there any special technique for youtube channel optimization?
Youtube SEO is equally important to rank your videos on top and there is no other special technique other than focussing on organic growth. Check Youtube SEO Tips here.
